• More than 500 million active users
• About 70% of Facebook users are outside the United States
• i.e 250+ million active user in US.
• 50% of our active users log on to Facebook in any given day
• Average user has 130 friends
• People spend over 700 billion minutes per month on Facebook

For more detail, please check the Statistics posted on FaceBook;  or the demographics published at QuanCast.com

For Strategical ideas of how to leverage Facebook strength and connection power, please read this very popular POST by Tamar Weinberg:  How to Use Facebook for Business and Marketing

As mentioned in the post, many major corporates hire application specialist to custom made their presence  on FaceBook.  I would like to introduce a few easy & free tools provided by FaceBook or, 3rd party developers.  It won’t take long to implement and  get you on the right track with least cost.

Forward your contents to FaceBook

Automatically publish your WP post to your personal Facebook PROFILE, or your Facebook Page

Re-connect with your networks been built over years.  You may feel appropriate to frequently send emails or newsletters to these connections.  But, been a FRIEND on FaceBook.  your up-to-minutes POST/activities is pushed to their Profile Wall.  If they feel interested, it’s time to turn an old connection to a warm lead.

Add a Facebook LIKE button on your own web page

Just add a Facebook LIKE button on your the home or pages in your website.  Your page’s thumbnail and links will show up the user’s Profile Wall.  All his/her FaceBook friends will be prompt by the action.  Your website visitors become your distribution channel through their Facebook user activities.

Login users with their existing accounts from Facebook

(same feature apply accounts from Twitter, Google, Yahoo!, LinkedIn,…)

People are tired of remembering their user name and password on dozens of  websites.   If your website is asking user login for any user activities, your visitor will likely not to proceed  the registration process.   If they are FaceBook, Gmail, or Yahoo mail user, this will be big relief.   Example: CNN.com allow Facebook user login and add comments.

My comments on CNN.com shows on my Profile’s wall.  All my Facebook FRIENDs see it.

Benefits:

* Build rich user profiles by enabling your visitors to import their profile data from their social network or email accounts.
* Create new accounts without registering and maintaining a password.
* Display verified identity and the icon of a user’s preferred network on blog comments.

This feature is not just limited to FaceBook, on one of DCS Post, I use a few other Login name to add comments on DCS site.

FaceBook Fan Club box on your web pages

Showing your Fan Club and streaming their latest activities from FaceBook back to your web pages

See this is the DCS’s fan club block show on very blog page on DCS site.

or like this one for ABLS Youth Group

Introduction of HuaYenUSA: a new series of slideshow which introduce overall HuaYenUSA by 6 sets of images.

for both Homepage and inside introduction, both are managed by slideshow admin tool, developed by DCS. For each slide image, editor may add title, caption, link destination, and a image.

This revision is initiated by SEO expectation to this custom marketing site. With all kinds of editing tool empowers the site editor on content updating jobs. We looking forward the improvement of its organic ranking in next few month.

It’s quite straight forward. That is the strategy to help all of us become more competitive in this global economic climate.

DCS provides end-to-end internet presence and marketing solutions:

• Provides blueprint of your internet presence
• Choice of cost-effective site structure and platform
• Deliver websites with built-in SEO elements and great user experience
• Be your internet buddy and train your operation staffs to be skillful in bringing up traffic and sales
• Plan and implement online marketing campaigns with effective measurements
• Provide around-the-clock support for urgent needs

In Reviewing 2008, DCS had

• Delivered its first website for a public traded company
• New industry sectors engaged
  • Stock Exchange
  • University/School
  • Music Sales
  • Motorcycle Parts Supply
• Technical skills sharpened, DCS is now more into
  • Embedded Search Engine Optimization, unknown as SEO, concept
  • Custom design of X-cart-based online store platform
  • Custom design of WordPress-based CMS/Marketing site development
  • Google Apps (Email, Calendar, Document, Presentation) implementation
• Website Revamping for Return Customers
  • DCS established as an internet buddy for many years (since 2001)
  • Clients request website facelifts
  • Clients considered a stronger internet presence
  • Clients could expand their service and product lines
  • DCS suggested more SEO solutions
  • DCS suggested better internet platform and solutions

The 1st version is a successful launch.  In terms of Google organic searching, it rapidly replace a local institution tried to cloak their school name.  In about one month after its full launching, the school site has presented a full spectrum of contents to market the University on the internet.  One of the key point is that we offered web page publishing tool to school staffs and faculty members.  The organic growing of contents and structure come to nature.

DCS developed  the online publishing tool for school staffs to maintain the website in these applications:

– School Degree / Department / Major
– Course List and detail description under each major
– Faculty Member List
– Extension program course list, Seminar List, Certification List
– News announcement
– Latest upcoming events roll up on homepage
Because of high volume of search query and click-through from Google search, Google adjusted its ranking and optimized the site links in about 3 weeks after the school site launched.

By this version, Nov 2008, school is introducing a series extension (Continuing Eduction Program) to promote and deliver the short-term and quickly changed Continuing Education programs.  It’s the focus on the phase II projects.

========quote from FBU AMHA pages ================
Whether you are an experienced practitioner or a beginner, our seminars will connect you to the rich culture and wisdom of Asian bodywork and qigong. Enroll in our seminars to learn a new skill, expand your current practice, earn Continuing Education units (CEUs), or simply join us for our ongoing weekly qigong classes. All classes are open to the general public, with the exception of the classes marked “Doctoral Level Class” which are for Licensed Acupuncturists only.
===============================================

[flickr album=72157610022036248 num=5 size=Medium]

1) Google Calendar
2) Job Posting (proprietary application)
3) Alumni Service Yellowpage (proprietary application)
4) Frequent Asked Questions (database application)
5) Virtual Tour in Slideshow

WordPress Plugin application/ development/modification

July 2008

It features
1) page to page language switching
2) full site editor updating privileges by Wordpress
3) integration of a few Wordpress plugins
– FAQ
– Slideshow
– Google Calendar
– Google Map
4) A few special programs for FBU
– Alumni Name List and Service Yellowpage
– Automatic Updated Sitemap
– Job Center
Over 120 pages in each language version

FiveBranches.edu

July 2008

Over 50 pages in each language version

http://www.Marketrade.com

July 2008

http://www.WhitePacific.com

June 2008