• More than 500 million active users
• About 70% of Facebook users are outside the United States
• i.e 250+ million active user in US.
• 50% of our active users log on to Facebook in any given day
• Average user has 130 friends
• People spend over 700 billion minutes per month on Facebook

For more detail, please check the Statistics posted on FaceBook;  or the demographics published at QuanCast.com

For Strategical ideas of how to leverage Facebook strength and connection power, please read this very popular POST by Tamar Weinberg:  How to Use Facebook for Business and Marketing

As mentioned in the post, many major corporates hire application specialist to custom made their presence  on FaceBook.  I would like to introduce a few easy & free tools provided by FaceBook or, 3rd party developers.  It won’t take long to implement and  get you on the right track with least cost.

Forward your contents to FaceBook

Automatically publish your WP post to your personal Facebook PROFILE, or your Facebook Page

Re-connect with your networks been built over years.  You may feel appropriate to frequently send emails or newsletters to these connections.  But, been a FRIEND on FaceBook.  your up-to-minutes POST/activities is pushed to their Profile Wall.  If they feel interested, it’s time to turn an old connection to a warm lead.

Add a Facebook LIKE button on your own web page

Just add a Facebook LIKE button on your the home or pages in your website.  Your page’s thumbnail and links will show up the user’s Profile Wall.  All his/her FaceBook friends will be prompt by the action.  Your website visitors become your distribution channel through their Facebook user activities.

Login users with their existing accounts from Facebook

(same feature apply accounts from Twitter, Google, Yahoo!, LinkedIn,…)

People are tired of remembering their user name and password on dozens of  websites.   If your website is asking user login for any user activities, your visitor will likely not to proceed  the registration process.   If they are FaceBook, Gmail, or Yahoo mail user, this will be big relief.   Example: CNN.com allow Facebook user login and add comments.

My comments on CNN.com shows on my Profile’s wall.  All my Facebook FRIENDs see it.

Benefits:

* Build rich user profiles by enabling your visitors to import their profile data from their social network or email accounts.
* Create new accounts without registering and maintaining a password.
* Display verified identity and the icon of a user’s preferred network on blog comments.

This feature is not just limited to FaceBook, on one of DCS Post, I use a few other Login name to add comments on DCS site.

FaceBook Fan Club box on your web pages

Showing your Fan Club and streaming their latest activities from FaceBook back to your web pages

See this is the DCS’s fan club block show on very blog page on DCS site.

or like this one for ABLS Youth Group

Introduction of HuaYenUSA: a new series of slideshow which introduce overall HuaYenUSA by 6 sets of images.

for both Homepage and inside introduction, both are managed by slideshow admin tool, developed by DCS. For each slide image, editor may add title, caption, link destination, and a image.

This revision is initiated by SEO expectation to this custom marketing site. With all kinds of editing tool empowers the site editor on content updating jobs. We looking forward the improvement of its organic ranking in next few month.

ZodiaConnect keeps you connected with friends and family. Keep track of zodiacs with adorable icons and birthday reminders. Write emails and create personal profiles for Buddies added from your contact list, all in a few easy steps!
http://itunes.apple.com/us/app/zodiaconnect/id369492774?mt=8

We are not really into neither Horoscope nor the social networking direction.  This app, of course its FREE app,  is just an experiment.  We use this development to get our engineers explore the user experience and coding in the popular mobile device.  We know the advantage and limitation of mobile device over the R&D process.

What we really interested is to port the web-based services to the mobile device.  A few years ago, DCS began to focus on e-service on top of Online Market & Sales.  It’s a major trend of expanding the usage of your website. It  leverages your corporate resource from physical world to any where your customer need you.   Our major clients from a few industries,  such as Signs, Printing, Built-to-order system,  School, & Real Estate, already implement the e-Service idea in their projects.

The Mobile service (mService) will be a plus in addition to existing (eService).  We see the possibility of mServices in these  applications:

• Consumer order and pay for  products from their mobile device
• Consumer query/request for what they need when their are away from desktop
• Business deliver just-in-time & small amount of info to their customers by subscription

As now, we are working on a few real mService cases, if you are interested, please feel free to contact us.

Pages and Groups both have their own individual functions, but one shines over the other for several different reasons (I’m talking about Pages, if you hadn’t guessed!)

* Pages Get Internal Promotion on Facebook.com
Facebook Page updates will show up on your fans’ page feed – Facebook Group updates will not. I’ve found Facebook Pages to get more internal promotion on Facebook than groups do. Page additions appear on all fans’ live feeds (unless a fan hides them). They are promoted on the right hand “suggestion” column when your friends join them – Facebook Groups don’t get this treatment.
* Pages Have More Options for Customization
Groups are just that – strictly groups. It’s basically a mini message board, with a single area where you can post a message that shows at the top of the group. Pages, however, are fully customizable – show or hide whatever you want, or add applications or modules to your Page. This really makes it become more of a mini website than anything else.
* The Survival of a Facebook Group
Facebook Groups require constant interaction to survive, much like a message board. Like Pages, they have many of the same options, except the focus of a Group is the community; whereas the focus of a Page is whatever you post to it. Groups are more difficult to maintain, because they tend to get “buried” without constant activity.
* Search Engine Visibility
When it comes to getting visibility off of Facebook: Pages can be seen by non-Facebook users, and can be spidered by search engines. Facebook Groups cannot! It’s also important to mention that Facebook Pages can have a “vanity URL” (Facebook.com/MyPage), where as Groups do not have this feature.
* Anonymity
The creator of a group is forever immortalized on the group itself, with your linked Facebook avatar, stating that you are the group’s admin. There is no way to remove this, which is bad news for those who wish to remain anonymous. Pages, on the other hand, are completely anonymous – nobody will know that you own it, unless you make a public statement!

The 1st version is a successful launch.  In terms of Google organic searching, it rapidly replace a local institution tried to cloak their school name.  In about one month after its full launching, the school site has presented a full spectrum of contents to market the University on the internet.  One of the key point is that we offered web page publishing tool to school staffs and faculty members.  The organic growing of contents and structure come to nature.

DCS developed  the online publishing tool for school staffs to maintain the website in these applications:

– School Degree / Department / Major
– Course List and detail description under each major
– Faculty Member List
– Extension program course list, Seminar List, Certification List
– News announcement
– Latest upcoming events roll up on homepage
Because of high volume of search query and click-through from Google search, Google adjusted its ranking and optimized the site links in about 3 weeks after the school site launched.

By this version, Nov 2008, school is introducing a series extension (Continuing Eduction Program) to promote and deliver the short-term and quickly changed Continuing Education programs.  It’s the focus on the phase II projects.

========quote from FBU AMHA pages ================
Whether you are an experienced practitioner or a beginner, our seminars will connect you to the rich culture and wisdom of Asian bodywork and qigong. Enroll in our seminars to learn a new skill, expand your current practice, earn Continuing Education units (CEUs), or simply join us for our ongoing weekly qigong classes. All classes are open to the general public, with the exception of the classes marked “Doctoral Level Class” which are for Licensed Acupuncturists only.
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[flickr album=72157610022036248 num=5 size=Medium]

1) Google Calendar
2) Job Posting (proprietary application)
3) Alumni Service Yellowpage (proprietary application)
4) Frequent Asked Questions (database application)
5) Virtual Tour in Slideshow

WordPress Plugin application/ development/modification

July 2008

It features
1) page to page language switching
2) full site editor updating privileges by Wordpress
3) integration of a few Wordpress plugins
– FAQ
– Slideshow
– Google Calendar
– Google Map
4) A few special programs for FBU
– Alumni Name List and Service Yellowpage
– Automatic Updated Sitemap
– Job Center
Over 120 pages in each language version

FiveBranches.edu

July 2008

Over 50 pages in each language version

http://www.Marketrade.com

July 2008

http://www.WhitePacific.com

June 2008